Porzellan Manufaktur Meissen

A computer animated campaign for a traditional manufactory

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As lead agency for Meissen Porcelain THE GAABS were asked to delevop a campaing around the new “The MEISSEN Birds Collection”. With a nod to the manufactory’s tradition for bird painting on porcelain, as well as standout bird sculptures and figures, an edit of brand-new and beloved pieces was developed. THE GAABS decided to use CGI to embark a journey through a magical world of bird painting on porcelain in a crystal palace.

01 Film

02 Advertising Campaign

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04 Social Media

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05 Newsletter