Closed

Fair Campaign SS 17

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FAIR. SINCE 1978.

OUR RESOURCES. MADE WITH CARE. Closed is treating its resources with respect. Because they are the key to Closed’s trademark quality. Closed is not an eco-label. But is continuously trying to find new ways to improve – to produce its collections more responsibly and with less of an environmental impact.

Working for CLOSED also as strategic brand consultancy THE GAABS initiated the idea to make those values a big part of the new Closed content strategy. We went to Italy to the Closed denim and leather manufacturies to produce an image campaign as well as an image film to give its concious thinking customers an inside of Closed’s manufacturing process.